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    Favorable Trademark Registration for Sestra Before the SIC
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    Favorable Trademark Registration for Sestra Before the SIC

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    AZC's intellectual property team successfully represented Sestra Consulting during the trademark registration process, obtaining registration despite opposition from construction company Sestral.

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    ⚖️ Trademark Registration Victory

    AZC's intellectual property team successfully represented Sestra Consulting during the trademark registration process, obtaining registration despite fierce opposition from construction company Sestral.

    The opponent's main arguments were possible confusion of the mark due to similarity in colors and pronunciation, among others. These arguments were one by one refuted by the AZC team and fully accepted by the SIC.

    Opposition Arguments

    • Confusion due to similarity in colors
    • Similarity in pronunciation
    • Risk of confusion for the consumer

    Outcome

    • Opposition dismissed by the SIC
    • Registration granted in the services category
    • Final decision with no appeal

    Written by

    Dr. Andrés Felipe Madriñán

    July 1, 2015